Tag Archives: Sulit

Sulit gets rebranded as OLX Philippines


Sulit, the popular online selling website, has just been rebranded as OLX Philippines a couple of months after the Filipino-owned company became part of the OLX network. Sulit.com.ph is now OLX.ph!

OLX is an international internet company based in New York City and Buenos Aires, Argentina. Similar to Sulit, it offers an online platform for classified advertisements for free. As of this writing, the service is available across 106 countries in 40 languages.

OLX originally stands for ‘online exchange’ which is the very reason why Sulit is rebranding itself as such. In an official statement posted in OLX.ph, RJ David, founder of Sulit along with his wife Arianne, said “The objective of changing our name to OLX is to get the attention of every Filipino that now’s the time to make some changes of their own and join the millions of people around the globe like in India, Brazil, and Portugal, who have already used OLX to sell their things. The name change to OLX aims to inspire Filipinos to re-think what they know about Sulit, and to re-think what they have to sell online.”

Whether this move will make Sulit and OLX Philippines a better venue to post ads than their competitors, that we’ll have to see in the next few months. Both sites though are among the top online classified ads in the country.

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Sulit, AyosDito, Ensogo, eBay to be sued for tax evasion

Buy-and-sell websites such as Sulit, AyosDito, Ensogo and eBay Philippines are all liable for tax evasion, according to the Bureau of Internal Revenue (BIR).

“We will file cases against sellers who fail to issue receipts and pay taxes, but we will also file cases against the websites which provide such service,” BIR Commissioner Kim Jacinto-Henares said as reported in InterAksyon.com.

Similar to mall operators, buy-and-sell websites offer commercial space for lease where businesses can offer their products and services online. The only difference is that these entities offer such services over the Internet.

According to BIR, it is the responsibility of website operators or owners to ensure that companies availing their commercial spaces online are BIR-registered tax payers. This is also stated in Revenue Regulation 12-2011.

“In the same way, if you operate a buy and sell website, you have to make sure that your members or subscribers are registered with us. These websites have to make sure that the sellers are issuing receipts, otherwise, they will also be held responsible,” Henares said.

“Their businesses should be registered to us, and they should be paying the corresponding taxes. Otherwise, we will run after them,” Henares added.

As of this writing, no further statement has been announced yet from the said local buy-and-sell websites. 

Photo Credit: Malaya 

This post was first published at KabayanTech.

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Sulit Clique: A Very ‘Sulit’ Bloggers Affair

Last October 24, I was invited to be part of Sulit’s first blogger affair called Sulit Clique. Held at Spicy Fingers, Greenbelt 2, the event was attended by 19 bloggers from all sorts of niches.

At first, I thought Sulit Clique is a new service feature that the brand is adding to its website and they just want us to cover it for web exposure. It turns out that the event itself is for us bloggers who, similar to the success of the company, started to put up a site a few years back out of passion.

Before the event officially started, we were able to at least get to mingle with some of the invited bloggers and Sulit’s management.

In a conversation I had with Ms. Jennifer Nery Magboo, Sulit’s Corporate Communications Supervisor, she asked us if we’re already registered Sulit members (or ‘Sulitizens’ as the company call it nowadays). I responded by saying ‘I think so’ as I’m familiar with the brand Sulit and how the company works but I’m not really sure if I’m indeed a registered Sulitizen.

To verify my registration details, I visited Sulit and logged in using my email account. Surprisingly, I’m a Sulitizen since September 26, 2008. Isn’t that cool?

Though not an active Sulit user (status still shows ‘Sulitizen-to-be’), I think I registered back then so I can check and comment to the offers posted by thousands of Sulitizens.

Anyway, I had my profile updated and as Christmas is getting nearer, I’d definitely check their ads from time to time for great deals.

Going back to the Sulit Clique event, the company also introduced to us the history of Sulit. As I was saying earlier, both bloggers and Sulit’s founders share the same startup story. 

RJ David, a web developer-slash-architect, and his girlfriend-turned-wife Arianne started Sulit back on September 11, 2006. The attempt to put up Sulit was an experiment but the couple noticed the continued growth of the site which led them to register a sole-proprietorship entity under the name Netrepreneur Connections Web Services or NetCon in April 17, 2007.

Like most of the bloggers, the founders started Sulit at the comfort of their home. But due to the growing demand for Sulit, the company eventually expanded to put up an office in Ortigas in August 2009.

Sulit Clique is the company’s way of paying back to fellow netizens who continuously support the brand. I am now a Sulit Cliquer and at the same time a Sulitizen. I think, ‘Sulitizen Cliquer’ is a more appropriate name, what do you think?

Anyway, I enjoyed the night with fellow Sulitizen Cliquers. Hosted by RX 93.1’s DJ Gelli Victor, there were games, prizes and freebies which definitely suits for the brand – a very Sulit night of fun and surprises!

Unlike Bimby asking his mom what sulit is, I won’t have to do so as I’ve experienced it first hand. Sulit is more than just the famous line ‘getting more than what you’ve paid for.’

Today, Sulit remains as the leading classified ads website in the Philippines and is the only local brand to be included in list of the top 10 websites in the country according to Alexa ratings.

Photo Credits: Sulit

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‘Sulit’ remains top classified ads site in the Philippines

With its catchy ‘hanap, usap, deal’ marketing line, Sulit.com.ph remains to be the undisputed classified ads in the Philippines.

The country can still be considered young when it comes to online business. Though there are a lot of Filipinos going online every now and then, majority of us still prefer doing the traditional buy and sell stuff rather than doing it online.

Sulit founders RJ and Arianne David did an experimental website back then. Instead of putting an online shop where people can register and market and/or buy things, the couple created a rather different platform – using the classified ads format.

Six years after its launch, Sulit is now the leading online marketplace in the country in terms of the ads posted and daily visit to the said website.

Aside from buy and sell, Sulit, being an online classified ads, also caters real estate, cars and automotive,  services, jobs, business and earning opportunities, establishments and business locators, and events announcements.

The company also provides seminars to help build Filipino entrepreneurs through their very own Sulit Netrepreneur Academy (Sulit NA).

Currently, Sulit is expanding out of online world to market the brand. Last April, the company launched the Ano Hanap Mo? campaign featuring their brand ambassador Lourd de Veyra. After that, TV, prints and even on billboards and buses in the metro have their brand to continuously market the website.

This post was first published at KabayanTech.

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