Smart recently advertised it’s unlimited brand, the newly relaunched Red Mobile.
I know it’s kind of weird that the 3G-enabled brand turned into an unlimited mobile service provider. It only shows that the 3G introduction of mobile services was not as effective as compared to Sun Cellular’s marketing strategy of unlimited services.
Well, Smart now directly competes with Sun through Red Mobile by tapping the unlimited mobile market into something more economical and cheaper. As our local telcos continuously look for effective marketing strategies to reach our more customers, we definitely have to expect more innovations on our mobile technology.
Fjordan Allego aka Fjordz is an IT security practitioner in the Philippines. He maintains a couple of blogs where he shares his views on various topics that he finds interesting. A self-confessed introvert who's mostly active in social media, Fjordz also loves to travel and explore the wonders of the world.
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